Those started out when she created a few for friends, and took photos to put in her shop. Then, guess what? The custom orders came in! People are buying things all the time. And yoga is the least competitive activity ever, right? But with 3 kids everything is a competition. Pencil this date into your planner and come hang out! I hope to give you some perspective, some encouragement, and maybe even some wisdom.
Leesha is a wife, a mom to one adorable little girl, and a wellness coach. She blogs at Living Contently where she helps women take better care of themselves and their families. Press the play button below or read on to hear our conversation about self-image, how to create a beautiful Instagram feed, and how she uses her planner to maintain a healthy balance between work and home.
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Thankfully, Leesha shared her own journey and gave me some clarification. Leesha was drawn to wellness coaching due to her own childhood history of weight struggles, and a battle with disordered eating in high school. Leesha was able to conquer those battles When she was pregnant, those same issues came flooding back. Knowing she had a little girl on the way helped Leesha realize enough was enough. She knew she had to do something better for herself and her daughter. She knew she had to learn healthy eating habits along with a healthy lifestyle. This life-changing decision prompted Leesha to start looking at different options.
But with her history of disordered eating, plus her new role as a nursing mom, Leesha knew she needed to be careful. She read a blog post that described a program the author used to lose weight after having her baby, plus preserve her breastfeeding relationship and adopt long-term healthy habits. The author was a wellness coach and her program was successful for Leesha too! You can imagine with these kinds of dynamic results, Leesha was eager to share with others, which started her own journey to becoming a wellness coach.
To be trained as a wellness coach means understanding nutrition and fitness in a healthy, balanced way. As a coach, Leesha works with women at all different stages of their journey. She looks at the goals, backgrounds, and lifestyles of her clients, then together they create a plan with tools and resources that work. Leesha is especially passionate about unlocking these wellness journeys for moms! I gained 62 pounds when I was pregnant with Levi.
This is the same type of fear Leesha stuffed deep down inside. But once she started talking, the power of those fears left. Who would have known that actually airing these worries would make them go away? Women, we need to talk to other women and encourage one another! Leesha says her two goals with Instagram are to tell her story and connect with others.
After all, her business model requires quite a bit from her customers. She needs women to feel comfortable about approaching her with their concerns about weight and self-image. So she has to make a strong first impression on her potential clients!
Leesha is really intentional with the content she curates for her feed. Each post touches on one of 5 main themes.
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Leesha suggests choosing those things that are really a part of who you are as a person, and curating only posts that fit one of those themes. Leesha has some fabulous tips for creating beautiful Instagram images. What you do need, and what Leesha practices, is a desire to make constant improvements. Leesha is constantly gleaning as much information as she can to be better at her craft - both as a coach and a social media influencer. Leesha was kind enough to share several of those tips with me. Pick backgrounds to use consistently.
A consistent background will do a lot to make your feed more cohesive. All her photos are iPhone photos. Lighting will be your game changer. And my favorite rule for lighting is the more natural light the better. This means Leesha often takes her images right beside a window in her house or using a big presentation poster board as a backdrop. So the light coming in from the window will reflect off of the white surface of the poster board. Edit, just a little. To crop or adjust lighting, her two favorite apps are Snapseed and Aviary.
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Pick one and play around with it until you get something that you find attractive. And go ahead and test more than one option!
Choose one filter for all of your images. Leesha uses a particular filter on Aviary for each of her photos. Instagram is a scrolling environment--where thumbs are whizzing past pictures every day! She sprinkles other photos in with her standard backgrounds, but that white background is the glue that holds everything together!
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The final effect is really professional. Figuring out the perfect filter or the perfect app can be tough. In so many aspects of her business, Leesha spends a lot of time at the front end to do research, play around with options, then figure out exactly what she wants before putting her plan into action. You might be wondering, how much time does it take to get that picture-perfect result? If she can stage the photo on her specific background and have good natural lighting, it might take mins to do her simple photos and edits.
Another way Leesha streamlines her process is to try to use the same edits each time. Cheer up, mama!
Things WILL get easier! Keep learning and practicing. You can do this! I totally get it!! I was blushing at the lovely compliments Leesha had for the Brilliant Life Planner.
Like so many of you, she wanted a planner that worked for her business and personal life. Leesha knew ahead of time that two separate planners would be less efficient for her. One of her favorite components and a favorite of many! Not only can you record memories and gratitude, you can also keep those goals you set at the beginning of the year at the forefront of your mind.
On the Project Planning pages you can break down those big, whopping assignments of yours and list each specific step. It guides you through thinking about the budget, time frame, and what needs to happen to get that big project done! It was so great for her to see all the colorful, stickered planner pages in the Planner School Facebook group.
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But the great thing about the Brilliant Life Planner? Like many of you myself included Leesha does not describe herself as a super strict schedule follower. Much like Julie Fuller, Leesha will use her time blocks to first plot out specific, time- sensitive activities like meetings and training. And Leesha does mean priorities! So when Leesha gets a pocket of work time during the day, she knows exactly what needs to happen next.
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